Chocolates and a note

A box of fine chocolates.

The address and contact information of the chocolatier (should you require provenance with your chocolate).

A warning on how to keep the chocolates protected, prior to consumption.

Why is this warning printed inside the box, below the chocolates? You may reasonably expect to only see it AFTER you’ve consumed the chocolates or worse, you may have already allowed them to be ruined by storing them in a hot, humid place above 21 degrees Celcius?!?